The Rise of Mobility

The mobile era in the workplace is emerging. IDC’s research shows that mobility trends transcend geographic, industry and cultural boundaries.

By the end of 2015, the world’s mobile worker population will reach 1,3 billion, or 37,2% of the total workforce. That is another 300 million mobile workers (30% more) on the planet compared to 2010. Americas consumers will reach 212,1 million workers, compared to 182,5 million in 2010. Europe, Middle East and Africa mobile workers will grow to 244,6 million from 186,2 million in 2010. Asia Pacific region will reach 877,3 million, that is 247,7 millions more compared to 629,6 million in 2010. The worldwide market for smart connected devices (i.e. a combination of desktop PCs, Notebook PCs, smartphones, and tablets) will change too. The number of smart connected devices users will grow from 230 million (in 2010) to 570 million in Americas, from 229 million to 513 million in Europe, Middle East and Africa, and from 236 million to 766 million in Asia Pacific region. Smartphone users will grow from 94 million to 305 million in Americas, from 108 million to 297 million in Europe, Middle East and Africa, and from 103 million to 527 million in Asia Pacific region. So, by the end of 2015 Asia Pacific consumers will account for half of the mobile phones shipped globally. The number of desktop PC users will increase in Americas (from 48 million to 45 million) and Asia Pacific region (from 68 million to 78 million), but will slightly decrease in Europe, Middle East and Africa: from 41 million to 37 million. The number of notebook PC users, instead, will increase everywhere: from 67 million to 88 million in Americas, from 73 million to 98 million in Europe, Middle East and Africa, and from 60 million to 103 million in Asia Pacific region. Besides, by the end of 2015, 1 in 4 notebooks sold globally will be an ultra-slim notebook (including Intel Ultrabooks). Tablets are getting more and more popular too: the number of their users will grow from 20 million to 130 million in Americas, from 7 million to 81 million in Europe, Middle East and Africa, and from 5 million to 57 million in Asia Pacific. So, in 4 years the CAGR of tablets will be 3X faster than PCs.

SOME MORE FACTS PER SECTOR …

Retail:

– 31% of retailers in Asia Pacific have adopted mobile/wireless solutions for store and customer relations systems.

– Asia Pacific retailers spent US$ 934.3 million on smart handheld devices in 2013.

Manufacturing:

– Just under 50% of manufacturers surveyed were looking to introduce wireless/mobile solutions in 2012-2013.

Government:

– Government tablet adoption almost doubled in 2013 – an 85% increase.

– Tablet use in Asia Pacific healthcare grows at a CAGR of 49% till 2015.

Healthcare:

– 29% of APEJ healthcare service providers invested more in mobile devices in 2013.

– Smartphone use in Asia Pacific healthcare grows at a CAGR of 14% till the end of 2015.

– Tablet use in Asia Pacific healthcare grows at a CAGR of 49% till the end of 2015.

Financial services:

– Banks in tier 1 markets are reporting as many as 5.8 transactions per customer per day on mobile devices.

– Up to 16% of banking customers in tier 1 Asia Pacific countries are active users of mobile banking apps.


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